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About AgencyLink
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SCAN International

Why AgencyLink

Clients call AgencyLink to:

  • consult on optimum agency to client communications
  • provide third-party evaluation of agency services and client processes
  • help integrate multiple agencies working in different marketing disciplines
  • build an effective roster of agencies
  • oversee the agency search and selection process
  • hold workshops that improve client-agency performance
  • complete a thorough search for an Agency of Record (AOR) or a one-time project
  • set client expectations about agency performance
  • develop an effective RFP process to uncover the right agency candidates
  • negotiate terms and conditions with existing or new agencies
  • assist in agency transition steps
  • develop client processes and systems that lead to improved agency performance
  • identify strong agencies or freelancers without conflicts
  • find agencies that know their industry
  • enhance perception of a fair selection process
  • settle disputes with their current agencies
  • optimize internal structure and resources to best leverage internal-agency mix
  • help clients determine if they are working with the best agency